Tuesday, June 24, 2008

Pratham Books is looking for an Assistant Brand Manager

Pratham Books is looking for an Assistant Brand Manager

Pratham Books is India’s largest children’s books publisher with a difference. We are a not for profit publisher that is revolutionizing the world of children’s publishing in India. We produce high quality, low cost books in 11 Indian languages and English our aim is to see “a book in every child’s hand”. We are looking for like-minded young passionate marketing professionals to join us in our mission.

Position: Assistant Brand Manager
Location: Bangalore
Roles and Responsibilities:Marketing: be part of the team that is building the Pratham Books brand with various stakeholders - authors, illustrators, publishers, children, parents, schools, government .
New media: To explore and effectively use new mediums like internet / blogging / e-marketing etc to achieve the brands’ goals.
CRM: Developing CRM programs and database management. Prior experience in this will be an added advantage
Distribution - Identify channels and pilot alternate optionsResearch - Keep a pulse on the market and inputs into the company’s product portfolio mix.
Media Relations: Developing and maintaining media relations
Requirements:
A degree in Business/Marketing
2 years experience in brand management and/or marketing and/or media relations,
Good communication, presentation and inter-personal skills
A self-starter, independent, team player who is motivated by the cause
Location; Bangalore: Knowledge of Kannada a plus
Visit us at www.prathambooks.org Email resume to: purvi@prathambooks.org

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